Saturday, July 26, 2008

Volkswagen to enter pre-owned car business in India

Volkswagen
NEW DELHI: Volkswagen, Europe's biggest carmaker, will be making a big push into the Indian market ahead of launching its compact cars and has decided to enter the preowned car business to poach customers from current market-leading brands like Maruti and Hyundai.

Mindful of its late entry into India, the company has lined up aggressive plans to make big inroads into India that also includes having dedicated 'brand stores'.

Volkswagen, that currently sells some of its premium cars in India, is investing around Rs 2400 crore for a greenfield factory at Chakan in Maharashtra that would be the main facility for its upcoming volume cars. .

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