Auto major Ford India will be launching its small car in 2010, a top company official said here on Wednesday.
"We are working on the small car programme and will be launching it in 2010", Scott McCormack, Vice-President, Marketing, Sales and Service, Ford India told reporters here.
The firm plans to increase the installed capacity of its manufacturing facility in Chennai from the present one lakh units to 2.5 lakh units by 2010. "We are investing $500 million for the expansion initiative, which includes the small car programme and engine plan", he said.
McCormack said there is some softness in the passenger car segment. "In response to this we are making a few changes in the line-up to stay relevant. Ford Endeavour has done exceedingly well this year," he said.
He said Ford India has begun an experiment in Chennai on the lines of pilot projects by the company in South Africa and Brazil to provide integrated transport solutions to facilitate urban mobility.
No comments:
Post a Comment